Since 2010 · sales, from every angle
One problem.
Every seat.
I've worked a single thing from every angle in sales: the top rep, the sales leader, the fractional CRO, the trainer to 10,000+ sellers, and the founder who built and sold her own products. Now I'm building for the people who sell.
Get on the list →2010 – 2015 · the seller
Carried the bag.
I started as a seller and became the best one in the building.
Number one rep out of an 800-person org at Meltwater, 241% of quota, then built and ran the top-producing team. At Fuze, net-new logos with Groupon, Samsung, and Sony, over quota every quarter. At Ghostery, enterprise deals across financial services. Five years, one conclusion: I could close anything.
Net-new logos: American Express · Chase · Mastercard · Visa · Groupon · Samsung · Sony · Staples · Airbnb
2015 – 2021 · the operator
Built the motion.
Then I stopped carrying my own bag and started building revenue for everyone else.
Six years as a fractional CRO across AI, engineering, construction, education, and marketing SaaS. I built the playbooks, then hired the teams to run them. And I taught the rest: a sales program that trained 10,000+ sellers, backed by Gong, Outreach, and Guru. I built that curriculum the slow way, by sitting inside real sales calls for years to find what actually closed deals.
2021 – now · the founder
Built from zero.
Then I left the org chart behind and built something that was entirely my own.
I built a YouTube audience from zero to 120,000+, earned sponsors like LMNT, Function Health, and Oura, and turned it into a six-figure business: a coaching practice, a cookbook, and an app, teaching 10,000+ women. No employer, no category, no brand handed to me, all built while birthing and raising 2 kids.
LMNT · Function Health · Oura
Rep, leader, CRO, teacher, founder.
I've seen how people sell from every seat in the building, and I've sold everything from enterprise software to a cookbook. Almost no one has sat in all those chairs.
What's next
I'm building software for the people who sell.
It draws on all of it, and most of all on the years I spent inside the sales call itself. Quiet for now. If you sell, or you back the people who do, get on the list.
No noise. You'll hear from me when there's something worth showing.